Content Strategist

MX is a fintech company on a mission to empower the world to be financially strong. We build technology that helps banks, credit unions, and fintechs deliver smarter, more intuitive financial experiences to millions of people.

Like many startups, we’ve navigated real growth challenges — and we’ve come out stronger on the other side. Today, MX is in a phase of renewed momentum and scale, with a solid foundation and a clear vision for what’s next. This is a place where thoughtful execution matters, innovation is encouraged, and individuals have real ownership over their work.

Our culture values curiosity, accountability, and impact. We give people the space to question assumptions, design better solutions, and help shape how the company grows. If you’re looking to do meaningful work, influence outcomes, and grow alongside a company that’s ready to move fast, you’ll feel at home at MX.

MX is looking for a Content Strategist to lead the creation of high-impact content that shapes how the financial services and fintech world understands the power of financial data. You bring deep expertise in B2B storytelling, a sharp editorial instinct, and the strategic vision to connect content to revenue outcomes.

What sets this role apart is an opportunity to help define how MX scales its voice - not just by writing more, but by writing smarter. You'll play a central role in developing and stewarding AI-assisted content workflows that keep our product messaging consistent, on-brand, and efficient across a growing volume of channels and campaigns. You'll be both a master practitioner and a multiplier: someone who raises the quality floor for everyone around you.

If you're a seasoned writer who's energized by the intersection of great storytelling and intelligent systems, and who thrives in a fast-paced fintech environment, this role is built for you.

Job Responsibilities

Content Strategy Creation

Lead the development of long-form thought leadership, including whitepapers, research reports, executive bylines, and in-depth blogs that establish MX as a definitive voice in fintech

Own end-to-end content for 5+ major demand generation campaigns per year, from brief to post-launch optimization

Produce 3+ high-impact customer or partner stories per quarter through case studies, press releases, and media-ready narratives

Partner with Product Marketing to translate complex product positioning into compelling, audience-appropriate content across the funnel

AI-Assisted Messaging Workflow Automation

Develop and maintain a library of AI-ready product messaging prompts, templates, and guardrails that enable the content team to produce on-brand material faster and more consistently

Implement and iterate on AI-assisted content workflows (using tools such as Gemini, Claude, or similar) to accelerate first-draft production, repurposing, and messaging QA

Establish messaging consistency standards that can be operationalized through prompt engineering, style guides embedded in AI tools, and structured content templates

Partner with Marketing Operations to evaluate, adopt, and optimize AI content tooling as part of MX's broader marketing stack

Quality, Brand Editorial Standards Cross-Functional Leadership Mentorship

Serve as a senior editorial voice and quality gatekeeper across all external-facing content, ensuring brand consistency in tone, terminology, and messaging hierarchy

Lead copy editing and messaging reviews on high-visibility materials, including website copy, sales resources, and executive communications

Maintain and evolve the MX content style guide in collaboration with the broader marketing team

Mentor junior and mid-level content writers, providing substantive editorial feedback and coaching on craft, structure, and strategic framing

Act as a senior content partner to Demand Gen, Product Marketing, PR, and Social - capable of scoping, advising, and executing across all content types

Contribute to content planning processes, including editorial calendar ownership, capacity planning, and campaign prioritization

Basic Qualifications

6+ years of experience in B2B content marketing, content strategy, or a related field

3+ years of experience in a team lead or mentorship role in marketing or content

2+ years of experience designing and using AI-assisted content workflows

A portfolio featuring 5+ multi-channel campaigns that demonstrates range - including long-form thought leadership, conversion-focused campaign content, and product-oriented copy, alongside evidence of strategic ownership

Preferred Qualifications

Strong written communication skills with a proven ability to simplify complex technical or financial concepts for varied audiences

4+ years of experience working cross-functionally in a fast-paced B2B SaaS or fintech environment

Familiarity with SEO best practices, CMS platforms, and content performance analytics

4+ years of experience with SEO best practices, modern CMS platforms, and content p…