Market Leader

About Lucid

At Lucid, we are creating exceptional mobility experiences through innovation to drive the world forward. Built on Lucid’s proprietary technology and software-defined vehicle architecture, our award-winning vehicles bring our “Compromise Nothing™” approach to the global automotive market. That means refusing to choose between performance and sustainability, design and engineering, ambition and integrity. In Lucid Air and Lucid Gravity, we have designed and built vehicles that have redefined their segments, combining exceptional range, performance, design, and expansive space in a single experience.

We achieve this through deep vertical integration, with design, engineering, and production happening in-house across our global offices and manufacturing facilities. Our teams come from industries around the world, united by a shared commitment to excellence. By refusing to settle, you can help redefine what’s possible and shape the future of mobility.

Our Market Leaders are strategic seasoned retail professionals and naturally charismatic leaders. In this role, you will be responsible for leading the overall performance and outbound marketing efforts of the local or regional market. The Market Leader has management and oversight for the Lucid studio in a retail environment.

You will be challenged to lead your team through training, coaching, motivating, goal setting and sales performance. You will be tasked with creating marketing and event opportunities in your local market that will maximize Lucid’s brand exposure and create more Lucid owners.

You will be measured by your ability to achieve targets and accountable for overall market operations, increasing brand awareness, driving optimal team performance, team development, and maintaining store operations. To succeed at Lucid, you must be results driven, action oriented, and hard working. You have a passion for and the ability to create exceptional customer experiences.

BUSINESS HEALTH

Demonstrates a business owner mindset with the ability to analyze sales reports and identify business trends, and market opportunities and develops a plan to capitalize on

Stays abreast of micro and macro market developments such as grass root marketing opportunities and wider economic conditions that will influence your local market or region.

Develop sales and marketing strategies in order to meet or exceed targets such as identify local marketing and event opportunities to drive sales

Drive for excellence in all areas of business focused on reaching expectations for respective location

Can identify technical, operational, and organizational roadblocks and provide proposed solutions.

Generate and analyze reports on sales, expenses and other KPIs

MARKET DEMAND GENERATION

Ownership of aligned market and growing Lucid’s market share and oversees deployment of retail marketing program

Identify, plan and execute compelling and efficient marketing plans aimed at generating increased awareness and sales in local market or region

Develop, support, and evolve Lucid’s brand awareness and image at the retail level in order to drive quality traffic and awareness to our sales studios.

Manages marketing and event budget and is responsible for vendor management, local spending and KPIs

CUSTOMER EXPERIENCE

Responsible for how the customer will experience and interpret the Lucid brand through marketing and branding efforts.

Ensure every customer touchpoint creates customer advocacy

Manage escalations quickly and effectively

EMPLOYEE ENGAGEMENT

Inspirational and motivational leader, possess a strong operational skillset and is dedicated to providing exceptional customer experiences through the lens of efficiency.

Career pathing: Define team and individual goals and implement employee development programs

Studio Talent: Identify high potential talent through hiring process and effectively identify and develop succession plan for current and future talent needs of the business

Resolve all people and safety issues in a timely and effective manner, collaborating with Human Resources and appropriate teams effectively

Ownership of team and set individual goals, ensuring processes and routines are conducive to building pipeline and creating owners in order to reach studio goals

Assist with daily operations as needed

Qualifications:

Bachelor’s degree or equivalent experience

8+ years of team sales management experience with proven track record to meet or exceed goals

Automotive experience preferred

Experience making data driven decisions and holding the studio accountable to KPI’s

Proven experience elevating a brand through marketing and event efforts with measurable, quantitative results

Experience leading sales management and driving results through others

Experience in a start-up or new product launch environment in an ambiguous retail environment

Ability to prioritize multiple projects and adhere to business-critical deadlines

Excellent written an…