Product & Growth Strategy - Principal
Mrbeastyoutube · New York, NY · Posted Jul 7, 2026
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About Us
Beast Industries is a multifaceted media and entertainment company founded by Jimmy Donaldson, popularly known as MrBeast, the most watched person in the world. Renowned for revolutionizing digital content creation, Beast Industries encompasses a diverse portfolio of ventures that extend far beyond its origins on YouTube. With a mission to entertain, inspire, and create significant social impact, Beast Industries operates across various domains including digital media, philanthropy, consumer products, and innovative business initiatives. At Beast Industries, we believe in the transformative power of digital media and its potential to entertain, educate, and effect positive change. Our commitment to innovation, creativity, and philanthropy drives us to explore new frontiers, create unforgettable experiences, and build a legacy that inspires future generations.
Location: New York, NY
Help Shape the Future of the World’s Largest Creator-Led Ecosystem
Role Overview
As Beast Industries evolves beyond media into a broader technology and consumer ecosystem, we are building a team of high-agency strategic operators to help define what comes next.
The Product Growth Strategy - Principal will help lead high-priority initiatives across consumer growth, monetization, platform strategy, partnerships, and new business opportunities. This role sits at the intersection of growth, strategy, product, and operations - working closely with senior leadership to identify where the business is going and how we build scalable systems, products, and experiences to support that growth.
We are looking for someone who combines strong strategic thinking with a bias toward execution. The ideal candidate is deeply curious about consumer behavior, platform dynamics, growth strategy, monetization, and emerging technology trends - and can translate ideas into actionable initiatives across a fast-moving organization.
The Role
As Product Growth Strategy - Principal , you will help drive some of our highest-priority growth initiatives - shaping new products, consumer experiences, monetization strategies, and emerging business opportunities across the MrBeast ecosystem
This role partners closely with Product, Analytics, Operations, Partnerships, Finance, Legal, Data, and Executive Leadership to drive cross-functional initiatives from concept through execution. You’ll help bring structure to complex problems, evaluate new opportunities, and translate ideas into scalable execution plans. Success in this role requires strong strategic judgment, commercial instinct, analytical rigor, and the ability to operate effectively in high-autonomy, fast-moving environments.
This is a builder-operator role designed for someone who is comfortable operating across multiple domains, balancing strategic thinking with hands-on execution, and navigating environments with evolving priorities and limited structure. If this sounds like you, read on below.
What You’ll Do
Lead cross-functional strategic initiatives across consumer growth, membership, monetization, partnerships, and platform strategy
Help shape the long-term vision and growth strategy for emerging consumer products and experiences within the MrBeast ecosystem
Identify opportunities to improve user acquisition, engagement, retention, and monetization across consumer-facing products and initiatives
Partner with Product and Analytics teams to evaluate customer behavior, growth opportunities, experimentation frameworks, and product performance
Own and help launch 0-to-1 initiatives, products, and strategic programs
Develop strategic frameworks, market analyses, business cases, and financial models to support executive decision-making
Translate ambiguous opportunities into clear execution plans with measurable goals and operational ownership
Support the incubation and scaling of new business initiatives, products, and strategic programs
Collaborate across Product, Partnerships, Legal, Finance, Operations, and Data teams to drive alignment and execution
Evaluate market dynamics, competitive trends, and emerging opportunities across creator platforms, consumer technology, AI, digital products, and media
Build scalable workflows, operating models, and strategic processes to improve organizational leverage and execution speed
Present strategic recommendations, insights, and initiative updates to senior leadership
Leverage AI tools and modern workflows to accelerate execution, automate operational processes, and improve decision-making velocity
What You’ll Bring
8+ years of experience in strategy, growth, product strategy, strategic initiatives, business operations, monetization, marketplace/platform strategy, or related roles within high-growth consumer technology companies
Strong strategic thinking and analytical problem-solving capabilities with the ability to simplify complex or ambiguous challenges
Experience working on consumer-facing products, growth initiatives, mone…