Senior Director, Strategic Growth Initiatives & Transformation
Sharkninjaoperatingllc · Needham, MA, United States · Posted Jul 7, 2026
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About Us
SharkNinja is a global product design and technology company, with a diversified portfolio of 5-star rated lifestyle solutions that positively impact people’s lives in homes around the world. Powered by two trusted, global brands, Shark and Ninja , the company has a proven track record of bringing disruptive innovation to market and developing one consumer product after another has allowed SharkNinja to enter multiple product categories, driving significant growth and market share gains. Headquartered in Needham, Massachusetts with more than 4,100 associates, the company’s products are sold at key retailers, online and offline, and through distributors around the world.
AI at SharkNinja
At SharkNinja, we’re building an AI-native culture. We’re not waiting for the future; we’re creating it. Our people are expected to experiment boldly, adopt new tools, and continuously raise what’s possible to create meaningful impact for our consumers. If you believe the best way to do your job hasn’t been invented yet, you’ll fit right in.
Senior Director, Strategic Growth Initiatives Transformation
Reports To: VP, Strategic Growth Initiatives Transformation
Location: Needham, Massachusetts or London, UK
Travel: Moderate domestic and international travel required.
ABOUT SHARKNINJA
SharkNinja is a global product design and technology company with a diversified portfolio of 5-star rated lifestyle solutions that positively impact people's lives around the world. Powered by Shark and Ninja, the company has a proven track record of bringing disruptive innovation to market, entering new product categories, and expanding into new markets and channels to drive exceptional growth.
ABOUT THE ROLE
The Senior Director, Strategic Growth Initiatives Transformation is a highly influential individual contributor responsible for driving the global execution of SharkNinja's highest-priority growth initiatives. Partners across the enterprise to bring global strategic growth opportunities to life through disciplined execution, cross-functional leadership, and organizational alignment.
This role focuses on geographic expansion, new channel development, direct-to-consumer growth, social commerce, and other commercial opportunities. The Senior Director leads initiatives from desired business outcomes through implementation, adoption, and scale while partnering across Commercial, Sales, Marketing, Product Development, Operations, Planning, Supply Chain, Digital Technology, Analytics, Compliance, Finance, Customer Experience, and other key functions.
STRATEGIC GROWTH EXECUTION
Lead execution of SharkNinja's highest-priority growth initiatives, ensuring successful delivery of measurable business outcomes.
Drive initiatives focused on geographic expansion, new market entry, channel expansion, direct-to-consumer growth, social commerce, and other strategic commercial opportunities.
Translate strategic priorities into integrated execution plans, defining milestones, dependencies, risks, and success metrics.
Build strong partnerships across the enterprise to align resources, priorities, and execution plans.
Identify and resolve execution risks, removing barriers and driving timely decision-making.
CROSS-FUNCTIONAL LEADERSHIP
Lead initiatives from desired business outcomes through implementation, adoption, and scale, ensuring long-term business impact.
Develop and execute change management strategies that drive stakeholder alignment, organizational readiness, user adoption, and realization of intended business benefits.
Coordinate activities across cross-functional teams to ensure successful execution.
Drive accountability across stakeholders while fostering collaboration and alignment.
Communicate initiative progress, risks, and recommendations to executive leadership.
PROGRAM GOVERNANCE BUSINESS PERFORMANCE
Develop and maintain integrated project plans, governance processes, executive dashboards, and performance metrics.
Build business cases and support investment decisions for strategic growth initiatives.
Monitor initiative performance against objectives and recommend course corrections.
Lead post-launch reviews to evaluate business impact and identify opportunities for continuous improvement.
TRANSFORMATION OPERATING-MODEL ENABLEMENT
Stand up repeatable playbooks, standardized processes, and scalable best practices that allow new markets, channels, and categories to launch and scale faster.
Diagnose structural, process, and capability gaps that impede expansion, and design operating-model changes that sustain impact beyond individual initiatives.
Establish enterprise operating rhythms and governance that reinforce accountability, transparency, and drive rapid progress towards growth aspirations.
WHAT SUCCESS LOOKS LIKE
New markets, channels, or commercial models stood up against committed timelines and adoption targets.
Measurable value delivered — revenue, margin, or efficiency — traceable to prioritiz…