Senior Copywriter
Wundermanthompson · New York, New York, United States · Posted Jul 6, 2026
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Who We Are
VML, part of WPP, is a leading creative company that combines brand experience, customer experience, and commerce, creating connected brands to drive growth. VML is celebrated for its innovative and human first, award-winning work for blue chip client partners including AstraZeneca, Colgate-Palmolive, Dell, Ford, Microsoft, Nestlé, The Coca-Cola Company, and Wendy's. The agency is recognized by the Forrester Wave™ Reports, as a Leader among Marketing Creative and Content Service Providers, Commerce Services, Global Digital Experience Services, Global Marketing Services and, most recently, Marketing Measurement Optimization. In addition, VML’s specialist health network, VML Health, is one of the world’s largest and most awarded health agencies. VML’s global network is powered by 26,000 talented people across 55+ markets, with principal offices in Kansas City, New York, Detroit, London, São Paulo, Shanghai, Singapore, and Sydney.
About WPP
WPP is the trusted growth partner for the world’s leading brands. We unite cutting-edge media intelligence and data solutions, world-class creativity, next-generation production, transformative enterprise solutions and expert strategic counsel in a single company – powered by exceptional talent and our agentic marketing platform, WPP Open, to help our clients navigate change, capture opportunity and deliver transformational growth. For more information, visit WPP.com .
Who we are looking for:
VML is seeking a Senior Copywriter to join our world class creative team: A next-level conceptual thinker and writer who knows all when it comes to creating work that demands attention across all platforms. You’ll partner with a Senior Art Director. Client relationship and presentation skills are expected.
We’re looking for someone who can do the job, and then surprise us with something we’ve never thought of. A one-two punch of confidence and inspiration. Someone who possesses a talent for transforming great ideas into award-winning creative and has a passion for visual storytelling. We are looking for a creative who enjoys selling their ideas as much as they love crafting them.
Human Requirements:
We look for a certain kind of Creative at VML. We want storytellers who can craft a compelling narrative in a deck, in a meeting and in the work itself. We want people who are fascinated by human behavior. Who dig deep for insights. Who are curious by nature and never stop asking questions. We want problem solvers, because that's what we do every single day. We want people who aren't easily discouraged. Who get excited by challenges and ever-changing conditions. Who look at the world a little bit differently. Who break out of their algorithms - and know way too much about "insert topic here."
Job Summary:
A Senior Copywriter at VML is one of the most relied upon members the Creative Team. This role is responsible for the ideation of brand campaig ns , the proactive thinking of big ideas , providing all writing needs and mentoring more junior Creatives . A Senior Copywriter manages the weekly work flow , possibly across multiple brands, and is a key contributor on larger projects.
What you'll do:
Innovate | Create interactive concepts and campaigns. Develop keen concepts that exceed client objectives and expectations while engaging others.
Translate | Capture brand voice in interactive marketing materials including site copy, emails and banner ads. Be the voice for your team.
Craft | Manage several projects/campaigns at a time. Oversee conception and writing all forms of online advertising, social marketing, and email.
Collaborate | Partner with the art directors for the timely development and execution of campaigns and projects, including the conception and execution of final deliverables.
Concept | Concept big ideas and innovative tactics that can span a range of platforms, including digital, mobile, social, CRM, and broadcast.
Who you are:
A Builder | Builds relationships as a trustworthy and essential team lead, and across relevant markets, regions, and businesses; easily recognized and trusted within the agency.
Curious | Continuously re-imagines how to partner with clients to build better futures for their business; pro-actively seeks out new opportunities and lateral ideas to solve clients’ biggest business issues.
Creatively Brave | Passionate about the power of creativity with the knowledge to identify and nurture the best ideas. Adapts to solve clients’ challenges.
Visionary | Energizes and inspires creative team by communicating a compelling client vision, playing a part in the development of team members.
What you'll need:
Portfolio with successfully launched client projects on broadcast work, social, and everything in between.
Ability to handle a high-volume environment with rapid turnaround times and manage multiple tasks and project details.
Practiced time management skills and a strong work ethic.
What we offer:
Passionate, driven people…