Mid-Market Sales Director (AAHOA / Independent Hotel Segment)

Help make the world more hospitable

The hospitality industry is uniquely human, and it deserves technology that’s just as inspiring as the people behind it. At Mews, we’re transforming the industry with a platform that helps hotels run smarter, move faster and create better guest experiences.

You’ll work with smart, curious people who care deeply about what they do. You’ll have autonomy and the trust to make good decisions and move quickly. And you’ll enjoy a real sense of purpose as you see the impact of what we’re building.

If you’re motivated by ownership, curiosity and meaningful impact, and are driven to deliver consistent high performance, you’ll feel at home here.

About the role

Let's get into the specifics. It’s impossible to capture every nuance of a role – especially at a rapidly growing company like Mews – but if we had to distil it into a job description (which we do because this is a job description), it would be this:

As a Senior Account Executive, Mid-Market (or Sales Director as we call the role internally!) – AAHOA, you will own a defined segment of the AAHOA partnership: hotel groups and individual properties with 150+ rooms, operating across multiple regional markets. You'll carry a meaningful quota, engage multi-stakeholder ownership groups, build dense regional pipeline, and serve as the trusted commercial face of Mews within the AAHOA community.

You’ll be responsible for developing and executing strategy, managing the sales pipeline, ensuring forecast accuracy, and closing high-impact deals. Your focus will include net-new customer acquisition, land-and-expand motions , and making data-driven decisions that keep our go-to-market engine running at full speed.

This is a high-impact, opportunity-rich role, perfect for someone who thrives in the fast-paced environment of a scaling company.

We’re looking for a sales professional who is:

Experience in hospitality technology OR selling to independent/franchise hotel owners OR deep hospitality experience with a network of hotel operators

Fluent in Gujarati and English strongly encouraged

Relentlessly driven – You have a strong internal drive to achieve results and go beyond targets, treating sales goals as your baseline, not your ceiling.

Strategic and data-focused – You think critically about your pipeline, leverage insights, and adjust your approach based on performance data.

A problem solver by nature – You identify obstacles early, adjust your strategy, and focus on solutions that keep deals moving forward.

Comfortable with change – You thrive in a fast-paced, high-growth environment where agility and adaptability are essential.

An expert at stakeholder engagement – You understand how to navigate multiple decision-makers, tailor messaging, and create alignment across personas.

Always learning and improving – You proactively seek knowledge, refine your sales techniques, and continuously optimise your approach.

Has a deep network and knowledge of AAHOA

✅ Your mission, should you choose to accept it:

At Mews, sales success is built on execution, discipline and adaptability. Here’s what a truly productive week might look like:

Owning your pipeline and closing new business.

Hosting multiple prospect meetings, demos and product deep-dives, positioning Mews as the best solution for hoteliers.

Prospecting: 120+ targeted activities per week into Salesforce-segmented ICP (hotel groups, 3–25 properties).

Active opportunities: 8-10 quality and progressed opportunities in flight at any time.

Sales cycle: Roughly 6 months average from first touch to signature.

Managing a pipeline to consistently close 2-4 deals per month, with the deals averaging €3-5k + MRR in value.

Day-to-day, that translates to:

Defining and executing account-based plays that penetrate net-new hotel groups and expand existing footprints.

Building airtight forecasts, demand generation, pipeline health, win/loss analyses, deal reviews and segmentation

Running multi-threaded pursuits, aligning GMs, IT, Finance, Ops and C-suite on the Mews value story.

Partnering with Customer Success to surface expansion triggers that lift NRR and turn pilots into multi-property rollouts.

Representing Mews at key industry events to amplify pipeline and thought leadership.

Iterating relentlessly: analysing data, spotting bottlenecks, refining plays and sharing insights with GTM peers.

For this role, you must be based in one of the following US states: Arizona, California, Colorado, Florida, Georgia, Illinois, Kansas, Massachusetts, Nevada, New Jersey, New York, North Carolina, Ohio, Oregon, South Carolina, Connecticut, Tennessee, Texas, Utah, Virginia, Washington, or Wisconsin

Pay Transparency at Mews

Salary ranges are provided in good faith and reflect current market conditions and internal pay structures. Final compensation may be adjusted based on funding, budget constraints, or exceptional candidate qualifications, but will remain within reasonable proximity to th…