Senior Strategist

Who We Are

VML, part of WPP, is a leading creative company that combines brand experience, customer experience, and commerce, creating connected brands to drive growth. VML is celebrated for its innovative and human first, award-winning work for blue chip client partners including AstraZeneca, Colgate-Palmolive, Dell, Ford, Microsoft, Nestlé, The Coca-Cola Company, and Wendy's. The agency is recognized by the Forrester Wave™ Reports, as a Leader among Marketing Creative and Content Service Providers, Commerce Services, Global Digital Experience Services, Global Marketing Services and, most recently, Marketing Measurement Optimization. In addition, VML’s specialist health network, VML Health, is one of the world’s largest and most awarded health agencies. VML’s global network is powered by 26,000 talented people across 55+ markets, with principal offices in Kansas City, New York, Detroit, London, São Paulo, Shanghai, Singapore, and Sydney.

About WPP

WPP is the trusted growth partner for the world’s leading brands. We unite cutting-edge media intelligence and data solutions, world-class creativity, next-generation production, transformative enterprise solutions and expert strategic counsel in a single company – powered by exceptional talent and our agentic marketing platform, WPP Open, to help our clients navigate change, capture opportunity and deliver transformational growth. For more information, visit WPP.com .

About VML Health:

VML HEALTH is a global healthcare agency that partners with healthcare clients across a broad definition of health, from high science to wellness and everything in between. It operates fluidly within the VML agency, as a core group of health specialists (a ‘vertical’) that has the benefit of autonomy in management, but with support of non-health expertise.

At the heart of health is the story of life – all the highs and lows, ambitions, and possibilities. But facing a health challenge can suddenly pull people away from these stories, knocking them off course.

Our purpose is to bridge this gap, bringing people closer to life and all its meaning. We gain a deeper understanding of Healthcare Professionals’ and patients’ needs, behaviors and lived experiences through what we call ‘radical empathy’.

VML Health creates connected brands that get to the heart, bringing people closer to the lives they want to live. Get to the heart. Connect for life.

What We Are Looking For:

A highly motivated and insightful Senior Medical Strategist to join our team. The ideal candidate will have a deep understanding of medical science and communications, a passion for healthcare marketing, and a proven ability to translate complex information into compelling narratives. We seek a collaborative individual who can work effectively with cross-functional teams, contribute to new business pitches, and drive organic growth within existing accounts.

What You'll Do:

Conduct in-depth research and analysis of medical literature, clinical trial data, and competitive intelligence to identify key insights and unmet needs within specific therapeutic areas. This includes surveying the category environment, analyzing competitor trials, and identifying potential impacts on client brands and strategies.

Translate complex scientific data and medical concepts into clear, concise, and engaging narratives that resonate with target audiences, including HCPs and patients. Develop overarching narratives, supporting messages, and evidence-based arguments, ensuring content is comprehensive, compliant, and accurately referenced.

Oversee and contribute to the development of a wide range of medical communication materials, including slide decks, manuscripts, abstracts, posters, and digital content. Ensure scientific accuracy and compliance with regulatory guidelines.

Work with Director, Group Director, and Managing Director-level medical strategists to develop and deliver compelling medical briefing decks for pitches and projects.

Identify top key opinion leaders (KOLs) through desk research. Attend and lead KOL interviews, develop discussion guides, contribute to research stimuli, and provide summaries with key takeaways.

Build and maintain strong relationships with clients, acting as a trusted advisor on medical strategy and communication. Present strategic recommendations and secure client buy-in.

Contribute to new business pitches by providing medical strategy expertise and developing compelling proposals that showcase our agency's capabilities.

Collaborate effectively with cross-functional teams, including junior medical strategists, to ensure seamless integration of medical strategy across all aspects of client projects.

Develop agendas for workshops, create workshop slides and pre-read materials, support facilitation, take notes, and contribute to report writing.

Support the development of patient and HCP journeys through primary and secondary research. Define key medical needs, functional and emotional ex…