Associate Creative Director, Copywriter
Mammothbrands · New York, NY · Posted Jul 7, 2026
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About Mammoth Brands
Mammoth Brands (formerly Harry’s Inc.) is the modern CPG company behind brands Harry’s, Flamingo, Lume, Mando, and Coterie. We’re building a new model—and home—brands, founders, and talent looking to solve unmet needs, improve peoples’ lives, and ultimately challenge the status quo. Our mission is to “Create Things People Like More.” Simply put: everything we do should be better than what already exists. If it’s not, we don’t do it. This guides everything we do, from developing the best product experiences, to making Mammoth Brands a great place to work, to exploring innovative ways to give back to our community.
We got our start in 2013 when our co-founders created Harry's. They built the brand differently—online first, prioritizing direct relationships with customers—and in the process learned they’d created something bigger: a playbook and platform that could help other brands grow and scale to their full potential, and a vision to reimagine consumer packaged goods. Today, Mammoth Brands is a growing portfolio of brands and the largest CPG company built in the last 20 years. Even as we grow, we take extra care to maintain the small, scrappy, entrepreneurial culture that helped to get us where we are today: to create a company that people like more, that better serves its customers, employees, and community. As a company, we’re also committed to making a positive impact and have donated over $20 million through our network of nonprofit partners to date.
About the Team
The Creative team at Lumē and Mando is small, ambitious, and building something real. We work across both brands — two whole body deodorants that do something the rest of the industry doesn't: stop the bacteria that causes B.O. anywhere on the body. It's a genuinely better product solving a problem people have always been too embarrassed to talk about. Our job is to change that. We make campaigns, content, packaging, and activations that help people understand why these products are different — and why they should care. We're in the middle of a major brand transformation, and the work we're doing right now will define what these brands look and feel like for years to come.
About the Role
We're looking for an ACD, Copywriter who leads with concepts and executes with craft. You'll be the voice partner to the ACD Art Director, design team, and content creation team — concepting campaigns together, pushing ideas to unexpected places, and making sure the work says something as interesting as it looks. This isn't a job where you're handed a brief and told to fill in the tagline. You're in the room when the ideas are forming, shaping both what we say and how we say it.
Neither brand is finished. Both have room to grow, tighten, and get more interesting — and we're looking for someone who sees that as the opportunity, not the problem. If you're drawn to building and evolving rather than maintaining what's already there, this is the right role.
This is a player-coach position. You'll manage two Senior Copywriters and be deeply accountable for their growth — while staying close enough to the work that your own instincts stay sharp. The work spans social, digital, packaging, in-store, and activations across two brands with different audiences. That range is the job.
A Day in the Life
No two days look the same, but here's a taste of what this role actually feels like:
Sitting in on a brief kickoff with the Brand and Marketing leads for Lumē's next campaign — asking the questions that reframe the strategy before a single line gets written.
Running a concepting session with the ACD Art Director, building off each other's thinking until an idea emerges that neither of you would have landed on alone.
Reviewing a batch of social copy from one of your Senior Copywriters — giving feedback that's specific enough to actually improve the work, not just your version of it.
Partnering with the Social team on a platform-native content series, working together early enough to shape both the idea and how it lives on each channel.
Writing three headline directions for a Lumē product launch yourself, killing two because the third is actually right — then briefing your team on how to extend it.
Pushing back (with evidence) on a brief from Marketing that's asking for something technically accurate but doesn't sound like a human being wrote it.
Sitting in a packaging review and being the person in the room who asks: does this actually sound like us?
Ending the day with a clear sense of what your team needs tomorrow — which decisions are yours to make, which ones you need to unblock, and where the work needs to move faster.
What You Will Accomplish
Concept original campaign ideas across social, digital, in-store, and activations in close partnership with the ACD Art Director — bringing strong copy thinking and voice strategy to every brief.
Own the copywriting across all consumer-facing touchpoints: packaging, retail, digital, soci…