Director of Growth

CodePath is the largest educator of college computer science students in the country. We've trained over 40,000 students from 1,000+ universities, and our partners include Amazon, Google, and other leading technology companies. We've spent nearly a decade training the next generation of technical talent, and we just launched a $150M initiative with Anthropic, building one of the most ambitious AI workforce programs in the world.

We're now expanding into new markets and scaling our team so we can move at the speed AI is transforming the workforce. People joining CodePath now will have the opportunity to help architect the next frontier of our work.

We believe technical skill is the fastest way to turn raw talent into real opportunity. We train the engineers the AI era runs on, building toward millions of learners, hundreds of millions in revenue, and billions in economic impact. If you want to own something and be part of a 0-to-1 journey at an organization moving at the speed of AI, this is the place to build it.

About the Role

Location: Remote, United States

Role Type: Full-Time

Reporting to: Chief Product Officer

Total Compensation: $180,000 - $230,000

Base salary: $135,000 - $175,000

Total compensation includes base salary plus a guaranteed monthly supplement

CodePath is proving the model for economic mobility at scale, serving tens of thousands of students annually, primarily from underrepresented backgrounds. Despite strong outcomes and year-over-year growth, we still have a significant opportunity to expand our reach and serve a much larger portion of the Computer Science student body, who increasingly need our programs to compete in an AI-native workforce.

The Director of Growth will lead CodePath from 40,000 students served to 100,000 annual enrollments. CodePath's platform, curriculum, and alumni network are under-leveraged growth assets. This role exists to turn them into a compounding enrollment engine: designing the in-product experiences that drive re-enrollment and referral, activating alumni and student word-of-mouth at scale, and layering on paid and outreach channels where they accelerate what's already working organically.

On the product side, this role partners with Product to design platform experiences that drive re-enrollment, reduce attrition, and build the in-product mechanics that turn students into advocates. On the marketing side, this role sets the channel strategy, manages the paid media budget, and makes data-driven decisions about where to invest and what to cut. On the outreach side, it means overseeing a centralized, digital-first system that reaches faculty, advisors, and academic champions at scale through HubSpot automation and AI-assisted personalization.

This is a strategic player-coach role reporting to the Chief Product Officer, with direct leadership visibility and real autonomy. You will manage a Senior Manager of Growth Marketing Outreach and work closely with Product, Curriculum, and University Partnerships, building a lean team as the function grows.

The right candidate is an analytically rigorous, AI-native growth leader, someone who designs systems, runs structured experiments, and sees expanding economic opportunity for underrepresented students in tech as a meaningful differentiator.

Key Activities

Product-Led Growth

Own the PLG product backlog: identify and prioritize in-product growth opportunities (re-enrollment prompts, pathway progress, social sharing, referral triggers) and partner with Product to get them scoped, built and measured

Design and scale community-driven growth loops (alumni referrals, student-to-student advocacy, employer word-of-mouth) turning CodePath's 40,000+ alumni network into a structured acquisition channel

Build referral mechanics into the student experience that make organic discovery a scalable channel, not just a side effect

Channel Strategy Acquisition

Own CodePath’s growth strategy and enrollment targets across student acquisition, faculty and institutional outreach, and enrollment lifecycle

Set the growth channel mix: where to invest, what to cut, how to sequence, across paid search, social, email, champion outreach, developer community channels (Discord, GitHub, Reddit, technical content), programmatic SEO, and product-led growth strategies

Manage the paid media budget with an ROI-first lens; reallocate spend based on attribution data and channel performance

Define audience segmentation and messaging strategy across students, faculty, institutional champions, and enterprise partners

Experimentation, Data Operations

Run structured growth experiments using modern experimentation and analytics tooling (Amplitude, Mixpanel, Statsig, or equivalent) and translate results into channel and budget decisions

Own attribution infrastructure, ensure all lead sources are properly tracked and reported, informing and refining growth strategy

Manage a small team with an eye towards expanding and adopting AI-power…