Associate Director/Director, Advertiser Solutions, Mobile App

About the Role:

This is a revenue-critical, quota-carrying role at the center of PubMatic’s Mobile App growth strategy. The Senior Account Executive/Director, Advertiser Solutions — Mobile App is accountable for unlocking and scaling mobile app-specific advertising budgets from brands, in-house buying teams, and agency trading desks, converting that demand into measurable, recurring platform revenue.

This is not just a relationship maintenance role. We are looking for a commercially aggressive, strategically minded seller who can identify and activate net-new mobile app budget, build PMP and PG deal structures that perform, and serve as a field-level advocate connecting buyer feedback directly to Product, Marketing, and GTM leadership.

The right candidate will be a key contributor to PubMatic’s Mobile App revenue targets and will participate actively in the cross-functional GTM taskforce driving PMP growth goals.

What You'll Do:

Revenue Generation Budget Activation

Own and exceed a defined revenue quota tied to mobile app advertiser spend on the PubMatic platform.

Proactively identify and unlock mobile app-specific advertising budgets within brands’ in-house teams and agency holding companies.

Build and close PMP, PG, and programmatic direct deals structured around mobile app and mobile gaming inventory.

Develop mobile app auction packages and curated marketplace products that create scalable activation pathways for buyers.

Maintain a healthy, high-velocity pipeline through disciplined prospecting, forecasting, and deal progression.

Advertiser Agency Relationship Management

Lead new advertiser relationships and expand existing partnerships, with primary focus on in-house buying teams at brands and performance-driven agencies.

Identify the right decision-makers within advertiser organizations to pitch PubMatic’s mobile app value proposition and accelerate activation decisions.

Conduct structured Quarterly Business Reviews with key partners; track delivery against deal commitments and growth targets.

Proactively package publisher opportunities that drive incremental yield, aligning buyer need with supply quality.

Cross-Functional Deal Execution Ramp

Collaborate with Product, Product Marketing, Marketing, Customer Success, and the Demand Activation Team to structure, set up, and ramp deals from close through delivery.

Serve as the commercial lead in coordinating internal stakeholders to ensure deal execution is seamless and time-to-revenue is minimized.

Work with Technical Operations and Publisher Account Management to resolve delivery issues and optimize deal performance in-flight.

Partner with local and global Ad Solutions teams to package mobile app inventory effectively for buyer activation.

Market Intelligence Product Feedback Loop

Systematically capture and communicate buyer feedback on what is working and what is not — covering deal structures, inventory quality, targeting capabilities, and platform UX.

Translate field intelligence into prioritized, actionable input for Product and Product Marketing to inform the mobile app roadmap.

Represent the buyer’s perspective in internal planning sessions, ensuring go-to-market strategy reflects real activation barriers and opportunities.

GTM Taskforce Participation

Participate as an active member of the cross-functional GTM Tactical Taskforce focused on achieving PubMatic’s PMP growth goals within mobile app.

Contribute deal insights, activation learnings, and buyer signals to taskforce strategy development.

Execute on taskforce-driven initiatives including targeted outreach campaigns, inventory packaging, and advertiser education programs.

Attend and represent PubMatic at mobile app and gaming industry events, including marquee conferences, to build pipeline and deepen market knowledge.

Who You Are:

5+ years in sales or business development within the digital advertising ecosystem; relevant backgrounds include SSPs, ad exchanges, DSPs, ad networks, ad agencies, gaming publishers, or mobile app publishers.

Demonstrated track record of meeting or exceeding revenue quotas in a direct sales capacity.

Solid command of programmatic buying and selling mechanics: pricing models, optimization tactics, audience trends, and buying technologies.

Proficiency in Excel with the ability to translate data and analysis into compelling business narratives.

Strong presentation and negotiation skills; comfortable engaging from junior practitioners to C-suite.

Ability to operate cross-functionally and drive deal execution through internal teams without formal authority.

Flexible, start-up mindset with proven success in fast-paced, high-accountability environments.

What Will Make You Stand Out:

Pre-existing relationships with in-house buying teams at performance and brand advertisers.

Proven track record of packaging and selling mobile app inventory to buyers, with demonstrated PMP or PG deal success.

Deep familiarity with advertiser organiza…