Territory Sales Manager
STIIIZY · San Francisco, California, United States · Posted Jun 30, 2026
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The Territory Sales Manager is responsible for driving revenue growth, execution excellence, and competitive dominance across a defined portfolio of high-priority retail partners.
The expectation is simple: operate and execute as the #1 salesperson in your region.
This role requires intensity, discipline, accountability, and a relentless competitive mindset. If you are not first, you are last.
The Territory Sales Manager owns execution, drives sell-through, enforces standards, and ensures that assigned accounts outperform the market.
Key Responsibilities:
Portfolio: ~30–50 high-volume / priority retail partners
Focus: Growth and performance optimization of existing business
Cadence: Structured account planning and disciplined field execution
Field Presence: Daily in-market execution
Ownership: Full performance responsibility across assigned doors
Commercial Responsibilities
The Territory Sales Manager operates as the primary commercial driver across their assigned accounts.
Own revenue performance across all assigned doors
Develop and execute quarterly growth plans
Build structured Joint Business Plans (JBPs) with retail partners
Manage promotional calendars and execution cadence
Ensure strong assortment and distribution breadth
Identify growth opportunities and close distribution gaps
Drive consistent order cadence and sell-through velocity
Conduct structured business reviews with key partners
Field Execution Standards
This role emphasizes depth, consistency, and elite execution.
Conduct 3–5 high-quality in-person visits per day
Maintain weekly presence across all assigned doors
Ensure merchandising standards and display compliance
Execute promotional programming accurately and on time
Deliver product education and staff training
Document all visits and action plans in CRM within 24 hours
Performance & Accountability
The Territory Sales Manager is responsible for elevating execution standards within their portfolio.
Monitor pricing integrity and promotional adherence
Enforce execution of agreed programming
Address underperformance immediately with corrective plans
Track competitive activity and respond with urgency
Hold retail partners accountable to business commitments
Protect brand positioning within each account
Revenue Execution
Drive consistent order volume and account penetration
Increase SKU count per door
Ensure priority product placement and launch success
Maximize participation in promotional periods
Maintain clean AR status in partnership with Finance
KPIs & Success Metrics
Performance is measured through clear and non-negotiable standards:
Revenue vs target
Sell-through velocity by category
Distribution breadth (SKUs per door)
95%+ weekly visit completion
100% priority door coverage
90%+ promotional execution accuracy
AR aging within agreed terms
New item placement success