Senior Performance Marketing Specialist - MENA

Join TMGM, a globally renowned multi-asset financial services provider headquartered in Sydney since 2013. We specialize in clearing and broking services, offering clients access to over 12,000 tradeable products, including Forex, CFDs, equities, and bonds. TMGM is proud to be the Official Partner of Chelsea Football Club and the Brooklyn Nets in 2025, partnering with iconic global brands to drive innovation and engagement in both financial and sporting arenas.

ole Purpose

This role is a hands-on senior execution position within the MENA Performance Marketing team. The primary responsibility is to support the Performance Marketing Lead in executing and optimizing paid acquisition campaigns, ensuring efficient delivery of traffic, leads, and conversions across assigned channels.

The role is execution-focused and does not include team leadership or strategic ownership.

Key Responsibilities

1. Campaign Execution (Core Responsibility)

Execute daily setup, monitoring, and optimization of paid marketing campaigns across platforms (Meta, Google Ads, and other acquisition channels)

Implement campaign changes based on instructions from Performance Marketing Lead

Ensure timely campaign launches, updates, and budget adjustments

Maintain operational stability of active campaigns

2. Optimization Support

Assist in optimizing campaigns to improve CPA, CPL, CTR, and conversion rates

Conduct basic A/B testing on creatives, audiences, and placements as directed

Provide performance feedback and observations to the team lead

3. Reporting & Data Handling

Prepare regular performance reports (daily / weekly/ monthly/ quarterly/ yearly)

Track key funnel metrics (clicks, leads, registrations, FTD where applicable)

Ensure accurate data entry and consistency across tracking systems (GA4, Ads Manager, CRM tools)

Highlight anomalies or performance issues to the team lead

4. Creative Coordination

Coordinate with design/creative teams to ensure timely delivery of ad materials

Support implementation of new creatives into live campaigns

Share basic performance feedback on creatives (what is working / not working)

5. Operational Channel Support

Support execution across multiple acquisition channels as assigned

Follow channel guidelines and campaign structures defined by Performance Marketing Lead

Assist in maintaining campaign documentation and naming conventions

6. Compliance & Process Adherence

Ensure campaigns follow internal compliance and promotional guidelines

Flag any issues or risks to the Performance Marketing Lead immediately

Follow approval processes before launching or modifying campaigns