Manager, Digital Merchandising - Category Experience Strategy
Zoro · Chicago, Illinois, United States · Posted May 26, 2026
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Company Summary
Zoro.com is a leading eCommerce platform offering nearly 12 million tools, parts and supplies for our business customers. Launched in 2011, we brought a B2C-like experience to the B2B industry, and continue to be at the forefront of digital innovation at the intersection of technology and distribution. We have rapidly grown to over $1 billion in annual revenue and we’re just getting started!
About the Role
Zoro is redefining digital merchandising by transforming how customers discover, evaluate, and purchase products. Our goal isn’t just to offer breadth—it’s to create intuitive, confidence-building experiences that drive long-term loyalty.
As the Digital Merchandising Manager of Category Experience, you will lead the strategy and execution of onsite experiences within key product categories. You’ll translate deep customer and product understanding into intuitive, high-performing experiences that make it easy for customers to find exactly what they need.
This role is critical to driving conversion, increasing customer confidence, and building long-term loyalty through better product discovery.
What You’ll Do
Own and optimize the end-to-end customer experience within assigned product categories, including browse, search results, and product discovery
Develop and oversee the execution of category-specific merchandising strategies grounded in customer behavior, product complexity, and business priorities
Improve how products are structured and presented by driving:
Clear and intuitive taxonomy and navigation
High-quality attributes and effective filtering experiences
Logical product grouping and assortment presentation
Strong product relationships and compatibility signals
Content enhancements that support confident decision-making
Identify opportunities for category-specific optimizations and run tests to validate impact
Generate and prioritize hypotheses for category-specific overrides to sitewide logic; test, measure, and iterate based on performance
Partner closely with the Global Experience Strategy team to align category needs with sitewide standards and inform improvements
Collaborate cross-functionally with Category Management, Product Information Enrichment, Digital Product, and Marketing teams to execute initiatives
Analyze performance data and customer insights across the full journey—from search and browse through checkout and post-purchase—to identify friction points and uncover new growth opportunities
Contribute to building repeatable playbooks and best practices that can be scaled across categories
Support a test-and-learn culture by documenting results and sharing insights across the team
Act as a thought leader on how customers shop within complex product categories and how to simplify that experience
What You Bring
4–7+ years of experience in ecommerce, digital merchandising, category management, or a related field
Strong understanding of how customers shop and navigate within product categories
Experience optimizing onsite experiences, including navigation, filtering, search results, or product presentation
Data-driven mindset with the ability to analyze performance and translate insights into action
Strong attention to detail and ability to manage multiple priorities in a fast-paced environment
Experience working cross-functionally with Product, Marketing, Category Management, or Data teams
Familiarity with taxonomy, attributes, and product data structures
Strong communication and problem-solving skills
Total Rewards
Zoro’s total compensation plan includes our Zoro Incentive Plan (ZIP) that is designed to foster and reward our team members for strong performance. Total compensation will be highly competitive.
In addition to competitive compensation, Zoro offers comprehensive benefits and perks including:
Medical, dental, vision, and life insurance plans with coverage starting on day one of employment
Maternity support programs, nursing benefits, and up to 14 weeks paid leave for birth parents and up to 4 weeks paid leave for non-birth parents. We also support growing your family through access to adoption assistance program
6 free sessions each year with a licensed therapist and Wellhub portal membership to support your mental and emotional wellbeing
At least 18 paid time off days annually for full-time employees and 6 company holidays per year
6% company contribution to a 401K Retirement Savings Plan each pay period, no employee contribution required
Tuition reimbursement, student loan refinancing and access to financial counseling, education, and tools
Charitable Gift Program - match gift to an eligible educational, cultural, community health, and human service organizations
Employee discounts and admission to various civic and cultural institutions around Chicago
Zoro office perks including coffee bar, beer on tap, unlimited snacks, access to the onsite gym, and incredible city skyline views
For additional information and deta…