Senior Manager - Content & Strategy

Murad is the #1 dermatologist-founded brand with almost 40 years of innovation within the skincare and beauty space – all backed by top-tier beauty awards and a powerful foundation of 19 patents, grounded in Dr. Howard Murad’s science-first philosophy. Our team pushes for extraordinary and d ares to take risks, while operating on respect, connection, and appreciation.

About the Role:

We're looking for a Sr. Manager of Content Strategy to join our integrated creative team. This role leads content strategy across campaigns and channels, shaping how the brand shows up across the full consumer journey — from the big idea to where it lands.

You're a strategic content leader who develops ideas and defines how they come to life across the business. You move fluidly between concept and execution, bring a genuine point of view, and know how to make both land. Working in partnership with the Global VP of Creative, you'll connect content strategy to the broader creative vision — and collaborate across marketing and brand to align that vision with business objectives. You write copy that earns attention on social, in campaigns, on shelf, and everywhere in between.

This position is hybrid and will be based in our El Segundo, CA headquarters on Tuesdays and Wednesdays, and work remotely for the rest of the workweek , unless business needs require otherwise .

Key Responsibilities:

Lead content strategy across campaigns, product launches, and brand initiatives, ensuring alignment with business objectives and brand positioning.

Translate brand strategy and business priorities into content frameworks that guide messaging across channels and touchpoints.

Own and evolve the brand voice — taglines, scripts, manifestos, campaign copy, social, product, email — adapting to channel without losing its edge.

Partner with cross-functional leaders in marketing, brand, and product to shape campaign narratives and align content with broader organizational goals.

Develop campaign concepts that connect brand strategy to cultural moments, turning briefs into ideas that feel specific and alive.

Lead brainstorms. Generate ideas and help others get to theirs.

Write with visual awareness, collaborating with art directors to develop work where language and image are inseparable.

Provide strategic direction and feedback to internal and external creative partners, holding the line on consistency and quality.

Stay current on culture, platform behavior, and the conversations your audience is already having.

Use performance insights to refine strategy and strengthen future work.

Qualifications:

6+ years in copywriting with strong campaign concepting experience. Agency background required.

Demonstrated experience leading content strategy across multiple channels — not just executing copy.

A portfolio with range: brand voice, social-first thinking, campaign work with real cultural resonance.

Fluency across formats and platforms, including TikTok, Instagram, and YouTube.

Visual literacy — you write to the image, not just the brief.

A collaborative working style with the ability to move across creative, marketing, strategy, and brand without losing momentum.

Ability to operate at a strategic level, influencing direction and aligning stakeholders.

Beauty, wellness, or CPG experience a plus

What We Offer:

A target annual salary range of $120,000 to $130,000 , depending on experience, plus annual bonus

401(K) with an Employer Match, plus a monthly home internet stipend

Hybrid work environment – join our El Segundo office on Tuesdays and Wednesdays

Unlimited Paid Time Off, plus 17 holidays off per year

Comprehensive Medical, Dental, Vision insurance options, FSA, HSA, and Life Accident Insurance

Wellness Support Resources including Employee Assistance Program (EAP), Legal Shield ID Shield, Travel Assistance, Estate Guidance, Gym and Meditation programs, and more

Pet Insurance

Professional Development Resources

Access to Murad products at-cost employee gifts, as well as the larger Unilever Prestige Discount Marketplace (including Hourglass, Living Proof, Dermalogica, K18, Paula’s Choice, Tatcha)

Don’t meet every single requirement? We encourage you to apply! Studies show that women, non-binary applicants, and people of color are less likely to apply for jobs unless they meet every single qualification. However, our diverse backgrounds, perspectives, identities, and talents drive Murad’s innovative legacy.

EEO Statement: Murad is an equal opportunity employer and will consider qualified applicants with criminal histories in accordance with the L.A. Fair Chance Initiative Ordinance.

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