Policy and Strategy Specialist

About Activate Care:

At Activate Care, we’re on a mission to improve health equity and drive improved health outcomes across the country. Our Community Care Record platform, Care Link, enables healthcare and community organizations to coordinate care for populations challenged with health-related social needs (HRSN). Path Assist is our tech-enabled Community Health Worker program for addressing HRSN utilizing an evidence-based, structured intervention. Our goal is simple: address individuals’ unmet HRSNs, increase health confidence, improve self-efficacy, and reduce inappropriate healthcare spend.

Role Overview:

The Policy and Market Strategy Specialist supports Activate Care’s strategic growth by combining Medicaid and Medicare policy expertise with policy-informed market intelligence, public-sector opportunity analysis, and strategic project coordination. This role monitors federal and state policy, waiver activity, public funding, procurement, payer priorities, and emerging Medicaid/Medicare market developments and translates them into concise briefs, recommendations, opportunity pipelines, and project plans.

The Policy and Market Strategy Specialist helps determine where Activate Care’s products, care models, workforce capabilities, and technology solutions align with policy opportunities, regulatory feasibility, public-sector funding, and market demand. This role is seen as a respected, strategic enabler, translating policy changes into actionable insights to advance equitable access to care, to ensure that Activate Care proactively adapts to changing policy and regulatory environments.

Responsibilities:

Policy, Regulatory, and Market Strategy

Support strategic planning by advising on state and federal health insurance markets and regulations, including:

State Medicaid plans and Medicaid managed care

Medicare, Medicare Advantage, and D-SNP plans

State waivers, pilots, and innovative care models

Value-based payment and risk-based contracting models

Quality measures for value-based purchasing

Analyze policy changes and assess implications for Activate Care’s growth strategy, care models, proposals, products, and client opportunities.

Prepare product-market fit analyses (e.g., landscape & trend analyses, policy briefs, regulatory summaries, funding authority) for new markets, contracted projects, and strategic planning.

Support Community Needs Assessments/Community Health Assessment and Equity projects by helping interpret Medicaid policy, state flexibility, coverage rules, local programs, and existing community assets.

Help determine what is feasible for health plans, providers, state agencies, and community partners to implement within existing policy, benefit, funding, and regulatory structures.

Public-Sector Opportunity Intelligence and Rapid Response

Maintain a structured opportunity pipeline for time-sensitive public-sector opportunities, including RFPs/RFIs, state funding opportunities, waiver activity, Rural Health Transformation Program (RHTP) opportunities, and emerging Medicaid or Medicare initiatives.

Develop and maintain rapid-response systems for scanning state websites, procurement portals, policy updates, public notices, and agency communications for opportunities aligned with Activate Care’s strategy.

Conduct policy-informed market research on Medicaid, Medicare, D-SNP, rural health, behavioral health, maternal health, reentry, social care, value-based care, and at-risk provider trends.

Prepare concise opportunity briefs that synthesize policy context, funding source, eligibility requirements, customer or agency need, population impact, strategic fit, feasibility, and recommended next steps.

Support go/no-go recommendations by assessing policy feasibility, operational implications, public-sector funding alignment, and fit with Activate Care’s capabilities and strategy.

RHTP and Public Funding Coordination

Coordinate RHTP opportunities and related state or federal funding initiatives.

Serve as project manager for selected rural health and public funding workstreams, including timelines, deliverables, internal contributors, decision points, and leadership updates.

Support development of concept summaries, proposal inputs, partner briefs, and executive recommendations related to rural health transformation and other public funding opportunities.

Coordinate with appropriate functional teams (e.g., Sales/Growth, Marketing, Product, Solutions, Finance, Operations, Technology, Strategy) to determine whether opportunities should advance into proposal development, care model development, partnership exploration, or archive.

New Concept Incubator and Strategic Initiative Support

Facilitate the use of a New Concept Incubator process for proposed products/solutions, including intake, research, documentation, and decision-support process in partnership with functional teams and stakeholders.

Support evaluation of new technology products, care models, workforce models, and service innovations …